Reference Cinema 4D Basic Features BodyPaint 3D Image Menu
Function available in CINEMA 4D Prime, Visualize, Broadcast, Studio & BodyPaint 3D

Assign/Change Color Profile

At first glance, the following two commands may seem similar but they are quite different (more information regarding color profiles can be found here).

Assign Profile...

Assigns an image/texture a new color profile but the bitmap files will not be modified and the image may look slightly different.

Convert To Profile...

Assigns an image/texture a new color profile and converts the bitmap files in such a manner that the image looks the same after conversion.